Workplace Cycle Challenge

• CTC Challenge for Change is a partnership between the CTC’s Charitable Trust and Challenge for Change. CTC is the national cycling charity and Challenge for Change is a social marketing agency specialising in developing behavioural change programmes that get more people cycling more often.

• All Leicester Shire Cycle Challenge results and prize winners are published at www.leicestershirecyclechallenge.org.uk/winners

• Leicester City Council has been awarded £4.4 million of funding from the Department for Transport via the Local Sustainable Transport Fund for Leicester Fit for Business. It aims to work with businesses and communities to encourage people to travel by low carbon and active transport.

• The Leicester Shire Cycle Challenge has been delivered as part of Leicester Fit for Business to encourage more people to cycle.

• Between 2008-2011 Challenge for Change delivered 34 Workplace Cycle Challenges and encouraged over 36,000 people to cycle. Overall, they have inspired 10,000 ‘non-cyclists’ to ride again, many after years of not cycling. On average in 2011, 40% of 'non-cyclist' participants continued cycling at least once a week or more, three months after taking part in a Challenge. Furthermore, 12% of car drivers switched to cycling to work as their main mode of transport. For more information see: www.challengeforchange.com

• CTC, the national cycling charity, has 69,000 members, and is the oldest and largest cycling body in the UK. CTC inspires and helps people to cycle and keep cycling, whatever kind of cycling they do or would like to do. Over a century’s experience tells us that cycling is more than useful transport; it makes you feel good, gives you a sense of freedom and creates a better environment for everyone. www.ctc.org.uk